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Home Services Marketing — Plumbing, HVAC, Electrical, Roofing & GC | DohoDigital
Home Services

The phone's ringing.
Is anyone answering?

Plumbing emergencies at 2am. AC failures in August. Burst pipes, blown fuses, storm damage—your customers need help right now. We make sure you're the first call they make and the only one they need.

3.8×
More service calls
$68
Avg cost per lead
<60s
Lead response time
Emergency • 24/7
Plumbing Companies

Burst pipes and sewer backups mean homeowners call the first plumber they find. Our AI answers every call—even at 2am—and dispatches your team instantly.

$62
Avg CPL
3.5×
More Calls
24/7
Coverage
emergency plumber near meplumber [city]burst pipe repairdrain cleaningwater heater repair
Seasonal • Peak Demand
HVAC Companies

Summer heatwaves and winter freezes create massive demand surges. We build marketing that captures peak-season emergencies and generates steady maintenance work year-round.

$68
Avg CPL
4.2×
More Calls
<30s
Response
AC repair near meHVAC contractor [city]furnace repairheat pump installationAC not cooling
Urgent • Same-Day
Electricians

Sparking outlets and dead circuits mean panic calls. When the power's out, homeowners call whoever answers first. Our AI makes sure that's always you.

$54
Avg CPL
3.8×
More Calls
<45s
Response
electrician near meemergency electricianpanel upgradeoutlet repairEV charger install
Storm • High-Ticket
Roofing Companies

Storm damage creates $15K—$30K+ jobs. When hail hits, homeowners call the first three roofers on Google. Miss that call and the job goes to your competitor permanently.

$72
Avg CPL
4.7×
More Leads
<30s
Response
roofing contractor near mestorm damage repairroof replacementroof leak repairroof inspection
Multi-Trade • High Value
General Contractors

Renovations, additions, and new builds—GC leads are high-value but competitive. Word of mouth isn't enough anymore. We put you in front of homeowners actively planning projects.

$85
Avg CPL
3.2×
More Leads
<60s
Response
general contractor near mehome renovationkitchen remodelroom additionbathroom contractor
Plumbing$62 CPL
HVAC$68 CPL
Electrical$54 CPL
Roofing$72 CPL
General Contractor$85 CPL
Industry Avg Response47 hours
DoHo AI Response<60 seconds
Missed Call Revenue Loss$1,200/call
Plumbing$62 CPL
HVAC$68 CPL
Electrical$54 CPL
Roofing$72 CPL
General Contractor$85 CPL
Industry Avg Response47 hours
DoHo AI Response<60 seconds
Missed Call Revenue Loss$1,200/call

2am. Pipe burst.
Who answers?

While your competitors send calls to voicemail, our AI answers in under 3 rings. It qualifies the emergency, captures the address, and dispatches your on-call tech—all before the homeowner finishes explaining the problem.

78%
hire first responder
$1,200
avg lost per missed call
24/7
always-on coverage
<60s
dispatch time
2:47 AMDoHo AI
Incoming Call
(949) 555-0182
AI Answering
00:00

Every missed call is a lost job.

Missed calls while on the job

You're knee-deep in a water heater install. Phone rings. Goes to voicemail. That $800 drain job just called your competitor instead.

Revenue lost: ~$1,200/missed call
Invisible on Google

Competitors are buying the top spots and optimizing their profiles. Your 5-star work means nothing if homeowners can't find you in the first place.

Lost visibility: ~60% of clicks go to top 3
Paying for shared leads

Angi, HomeAdvisor, Thumbtack—they sell your leads to 5 other contractors. You're paying $80+ for a lead that's already been shopped around.

Waste: 70% of shared leads never convert
Feast or famine pipeline

Slammed in summer, dead in winter. No system to generate consistent work between emergency surges. Revenue is unpredictable month to month.

Impact: 40% revenue variance seasonally
No time for marketing

You're running crews, managing projects, ordering materials, and doing estimates. Marketing falls to the bottom of the list every single week.

Reality: marketing needs 10+ hrs/week to work
Zero follow-up system

Lead calls, you give an estimate, they go quiet. No automated follow-up, no nurture sequence, no way to stay top of mind until they're ready to book.

Lost: 48% of estimates close with follow-up

Marketing that works while you work.

We build a complete lead generation engine that runs 24/7—getting you found, responding to inquiries, booking jobs, and following up—while you focus on the work that actually makes you money.

  • AI answers every call in under 60 seconds
  • Google Ads that generate exclusive leads
  • Local SEO that dominates your service area
  • Automated follow-up converts estimates to jobs
  • Review automation builds 5-star reputation
  • One dashboard tracks everything
  • Month-to-month, no long-term contracts
What You Replace
One system. Not fifteen.
  • × Shared lead services (Angi, HomeAdvisor)
  • × Answering service ($300—$800/mo)
  • × SEO agency ($1,500—$3,000/mo)
  • × CRM software ($200—$500/mo)
  • × Review management tool ($100—$300/mo)
  • × Scheduling / booking software
  • × Email / SMS marketing platform
Typical Monthly Savings
$2,400—$4,800

Six systems that turn searches into service calls.

01
Local SEO Domination
+280% avg organic traffic

Map pack rankings, service area pages, Google Business optimization, and AI search visibility. Own "[trade] near me" in your market.

02
Google Ads & LSA
$54—$85 avg cost per lead

Exclusive leads from homeowners actively searching. Google Local Services Ads with Guaranteed badge. No shared leads, ever.

03
AI Emergency Dispatch
<60 second response time

AI answers every call instantly—2am burst pipe? Dispatched in under a minute. Qualifies the emergency, captures details, books the job.

04
Smart Scheduling
Zero missed bookings

Automated booking syncs with your calendar, routes by service area and availability, sends confirmations and reminders to reduce no-shows.

05
Review Automation
4.9 avg client rating

Automated review requests after every completed job. Monitor and respond across Google, Yelp, and Facebook. Build the reputation that wins bids.

06
BizMate Command Center
100% revenue attribution

Every lead, call, booking, and job tracked in one dashboard. CRM, pipelines, email, SMS—replaces 8—15 separate tools.

The gap is your advantage.

78% of homeowners hire the first company that responds. While your competitors take 47 hours to call back, our AI dispatches in under 60 seconds.

Average Contractor
47 hours
With DoHo AI
< 60s
78%
hire first responder
24/7
always-on coverage
3.8×
more jobs booked
$0
missed-call revenue loss

We don't do generic.

Every trade has different pain points, search patterns, and customer psychology. Our campaigns are built on industry-specific playbooks—not templates.

Plumbing Companies

Emergency-driven with 24/7 demand. Burst pipes and sewer backups mean homeowners call whoever picks up first.

  • Missing late-night emergency calls goes to voicemail
  • Paying $80+ per shared lead on HomeAdvisor
  • No follow-up system for non-urgent estimates
  • AI answers and dispatches emergency calls 24/7
  • Exclusive leads from Google Ads & LSA
  • Automated follow-up converts estimates to bookings
Top-Performing Keywords
emergency plumber near meplumber [city]burst pipe repairsewer line repairdrain cleaning near mewater heater repairclogged toilettankless water heater
$62
Avg CPL
3.5×
More Calls
24/7
Coverage
$800+
Avg Job Value

HVAC Companies

Seasonal surges demand flexible marketing. Summer AC failures and winter furnace breakdowns create urgent demand spikes.

  • Competitors outranking you during peak season
  • Feast or famine between summer and winter
  • No system to promote maintenance agreements
  • Peak-season campaigns scale instantly when demand spikes
  • AI dispatches emergency calls at 2am when the furnace dies
  • Maintenance plan automation generates year-round revenue
Top-Performing Keywords
AC repair near meHVAC contractor [city]furnace repairheat pump installationAC not coolingcentral air installationHVAC maintenanceductless mini split
$68
Avg CPL
4.2×
More Calls
<30s
Response
$5K+
Avg Install Value

Electricians

Urgency-driven calls with growing demand from EV chargers, panel upgrades, and smart home installations.

  • Missing emergency calls while on a job site
  • Not capturing the EV charger installation boom
  • Relying solely on unpredictable referrals
  • Google Guaranteed badge builds instant trust
  • AI qualifies jobs and dispatches instantly 24/7
  • Targeted campaigns for high-value upgrades and panels
Top-Performing Keywords
electrician near meemergency electricianpanel upgradeEV charger installationoutlet repairrewiring costceiling fan installelectrical inspection
$54
Avg CPL
3.8×
More Calls
<45s
Response
$1.2K+
Avg Panel Job

Roofing Companies

Storm damage creates $15K—$30K+ jobs but the window is hours, not days. First responder advantage is everything.

  • Paying $150+ per shared storm lead
  • No system to capture storm surge demand fast enough
  • Inconsistent lead flow between storm events
  • Pre-built storm campaigns deploy within hours
  • AI answers every storm call and books inspections instantly
  • Year-round replacement campaigns maintain steady pipeline
Top-Performing Keywords
roofing contractor near mestorm damage repairroof replacementroof leak repairroof inspectionhail damage roofmetal roofingroofing estimate
$72
Avg CPL
4.7×
More Leads
<30s
Response
$18K+
Avg Replace Value

General Contractors

Renovations, additions, and new builds—high-value but competitive. Word of mouth isn't enough anymore.

  • Word of mouth alone can't fill your pipeline
  • Competitors investing heavily in Google presence
  • No system to nurture long-cycle renovation leads
  • SEO and ads put you in front of active project planners
  • AI qualifies scope and books estimates automatically
  • CRM nurtures leads through 3-6 month decision cycles
Top-Performing Keywords
general contractor near mehome renovationkitchen remodelroom additionbathroom contractorhome builderremodel estimateADU contractor
$85
Avg CPL
3.2×
More Leads
<60s
Response
$25K+
Avg Project Value

See what AI-powered marketing could do for your company.

Your Projected Results
  • Monthly leads44
  • Jobs booked11
  • Monthly revenue$8,800
  • Ad spend$3,000
  • Cost per job$273
Estimated Monthly ROI
193%

From "I need a plumber" to job booked.

01
Search
Homeowner Googles "plumber near me"
02
Landing
Clicks your ad, sees a page built to convert
03
AI Dispatch
AI answers, qualifies, dispatches in <60s
04
Booked
Appointment scheduled on your calendar
05
Service
You do the work you're great at
06
Review
Automated 5-star review request sent

Numbers that speak.

3.8×
More Service Calls Booked
$68
Average Cost Per Lead
<60s
AI Response Time
24/7
Emergency Coverage

Stop losing jobs to faster competitors.

Every missed call is a $1,200 job that goes to someone else. Let's build a system that never misses, never sleeps, and keeps your trucks rolling.